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Style Elements for your Brand

Style Elements for your Brand

Most people think that graphic design is too challenging to figure out (if you don’t, you probably haven’t tried to make something look cool before). The truth is, it is complicated, but all of the work has already been done for you in most circumstances. That’s the beauty of the internet; you get access to some of the most talented people on the planet, and if you know how to do things right, it won’t cost you much to use them!

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5 Tried and True Networks to Use When Marketing Your Small Buiness

5 Tried and True Networks to Use When Marketing Your Small Buiness

I’ve found that the following five networks hold the most potential for small business and/or fitness industries.

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The 4 Commandments to Use When Marketing on Social Media

The 4 Commandments to Use When Marketing on Social Media

In order to be successful at  marketing on social media, you need to follow these 4 basic principles. 

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Your Guide to Sending Email Campaigns

Your Guide to Sending Email Campaigns

I’ve tried a variety of different email campaign platforms and I’ve always found that Mad Mimi is easiest to use. When you’re trying to stay consistent with your promotions, ease of use should be a huge consideration. Mad Mimi allows you to quickly upload pics, drag and drop layouts, create opt-in forms, and input your social media links.

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What Stage is Your Business In?

What Stage is Your Business In?

The stage of your business is a huge factor in determining what to do next. If you haven’t launched anything yet, you can be extremely flexible, whereas if you have a lot of followers and brand awareness, changes can be much more complicated.

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Branding Your Logo: Learn the Different Logo Types and Variations

Branding Your Logo: Learn the Different Logo Types and Variations

Your logo (and the different variations of the design) should be showcased and recognizable in everything you produce. That includes website headers, postcards, banners, signs, motion graph- ics, commercials, ebooks, brochures, etc.

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Get Better Optimization With Good Article Keywords

Get Better Optimization With Good Article Keywords

Choosing article keywords involves two important things: making sure people are actually looking those keywords up, and finding out why your competitors rank on those keywords. Doing these two tasks is really easy.

The following is a general guideline; as you get more skilled at doing this, you’ll probably come up with your own procedure.

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How to Choose Good Article Titles

How to Choose Good Article Titles

Good article titles are tricky and will require that you experiment to see what your audience is interested in. Different article types require different types of titles; is your article for SEO or viral, or specifically created for social media?

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The Top 3 Ways to Sell Training Online

The Top 3 Ways to Sell Training Online

You’ve probably seen a bunch of “make 6-figures online!” type ads on your Facebook feed, but this is different. Rather than sharing some “magic” formula to get leads through webinars, here I’ll show you three ways to ACTUALLY sell training online (not just market it). Here is the process of selling training online.

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How to Pick the Perfect Domain Name for Your Business

How to Pick the Perfect Domain Name for Your Business

Picking the perfect domain name is a very important decision if you want to be successful online. Use these 6 vital questions to find yours ideal domain.

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How Your Business Can Kick@#$ in the Fourth Quarter 2017

How Your Business Can Kick@#$ in the Fourth Quarter 2017

Your business success for the year is not over! There is still plenty of time to make a huge impact on your business by marketing online. Here are three key things you can do to kick@#$ in the fourth quarter of 2017.

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The 5 Biggest Myths of Online Marketing

The 5 Biggest Myths of Online Marketing

I hate to say it, but what you think about online marketing is probably wrong. With so many “solutions” available to budding online entrepreneurs, it’s easy to believe that success is just one plugin/ebook/online course away! The truth is that it isn’t. Here are the 5 biggest myths of online marketing.

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5 Reasons Why Your Website is Ugly

5 Reasons Why Your Website is Ugly

Everyone wants a cool website, but few people know how to get one without spending the millions of dollars it seems to. Here I discuss 5 reasons why your website is ugly, and how you can fix it.

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Will North Korea Destroy the Fitness Industry?

Will North Korea Destroy the Fitness Industry?

If you watch any news at all, you’re probably seeing quite a bit of information about the escalating situation with North Korea. On the surface, it looks like one rogue nation against the world, but what does it mean for the fitness industry?

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The 5 Components Your Fitness Website Design MUST HAVE

The 5 Components Your Fitness Website Design MUST HAVE

I’ve built quite a few fitness brands over the years, including one that I sold to another company. After working with gyms, fitness equipment manufacturers, coaches, and personal trainers, here are the five essential components I believe every fitness website needs.

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How to Design Your Website’s Main Menu

How to Design Your Website’s Main Menu

Your website’s main menu is extremely important and should be treated as such. It needs to be both definitive and expandable, and it needs to remain as unchanged as possible in order to gain the trust of your visitors. With that said, there is a simple way to determine how your website should be structured if you follow these steps.

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The Top 3 Pieces of Fitness Gear You’ve Never Heard Of

The Top 3 Pieces of Fitness Gear You’ve Never Heard Of

I’ve been in the fitness industry for about a decade and I’ve seen quite a few pieces of workout equipment come and go. While my workouts are dominated by the simplest and most minimal pieces of equipment I can find (kettlebells, sandbags, and maces, for example), I have worked with quite a few new and revolutionary pieces that you should definitely consider.

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How to use Automation to Improve your Online Marketing

How to use Automation to Improve your Online Marketing

In the last four to five years, small businesses have been following the online marketing trend by paying for online advertising. Unfortunately, most businesses have dismissed setting up their online business for long term growth because they are only focused on instant results.

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5 Affordable Ways to Get More Traffic on Your Business Website

5 Affordable Ways to Get More Traffic on Your Business Website

While the internet could be amazing for your business, it’s not magic. You need to put in some effort to make it work for you. Here are 5 affordable ways to get more traffic now.

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The Top 5 Most Common Misconceptions About Building Websites

The Top 5 Most Common Misconceptions About Building Websites

After about a decade of building websites and two years of helping other people build theirs, I’ve found that many people have the same misconceptions about building websites. Here are the top 5 most common ones I’ve seen.

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How to Promote Yourself Without Promoting Yourself

How to Promote Yourself Without Promoting Yourself

Do you want to promote your business to your personal network, but feel guilty about it? Don’t! Just stop trying to promote yourself (and your business) and promote useful information instead. Here’s a 3 step process to make that happen.

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5 Small Business Lessons from Mad Men

5 Small Business Lessons from Mad Men

There are some shows that speak to the unique experience of entrepreneurship, and I believe that Mad Men is one of them. Here are five of the top things I learned from this 1960s-based American drama.

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2 Free Online Marketing Tasks You Must Do Daily

2 Free Online Marketing Tasks You Must Do Daily

If you think that creating a good product and an attractive website is all you need to succeed online, you’re wrong. If you want to use free online marketing to build your brand, you need to get to work. Here are two things you need to do daily.

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Business Rules: 7 Things to Avoid Posting on Facebook NOW

Business Rules: 7 Things to Avoid Posting on Facebook NOW

It’s great that you have a wide variety of personal interests, but if you want to build your business network, increase your visibility and reputation, and enhance your income by leveraging your personal Facebook following, you need to avoid posting these 7 things on Facebook.

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How to Get 5,000 Facebook Friends & Why You Need Them

How to Get 5,000 Facebook Friends & Why You Need Them

I’ve done it! I’ve finally reached the maximum popularity that Facebook has deemed “enough.” I have 5,000 Friends. But am I really that popular? And what’s the value of Facebook “Friends” anyways? Here I talk about how to get 5000 Facebook Friends and why you need them.

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The #1 Mistake Most Companies Make with Social Media Marketing

The #1 Mistake Most Companies Make with Social Media Marketing

When companies first get into social media marketing, they make this MAJOR mistake, especially when it comes to frequent posts. Learn what it is and what to do instead.

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What is SEO?

What is SEO?

You’ve probably heard that SEO is the key to succeeding online, but you have no idea how to get it to work for your business. You’re not alone! Learn what SEO is and how you can make it work for your business by hiring a real SEO professional.

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How to Write an Effective Fitness Bio

How to Write an Effective Fitness Bio

I’ve read thousands of fitness bios over the years as both a fitness enthusiast, editor, and business developer. Unfortunately, very few have sounded professional, no matter how amazingly qualified the individuals were. Here I’ll discuss five steps you can take to ensure that your fitness bio does the job you need done.

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How to Build a Profitable Fitness Website with No Cash Up Front

How to Build a Profitable Fitness Website with No Cash Up Front

Want to turn all of that expensive fitness knowledge into cash? Or maybe you just want to make some side income to supplement your core business. Whatever the reason, here are a few keys to starting a profitable fitness website using no up-front investment of cash.

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3 Reasons Why I Sold My Fitness Business to Onnit

3 Reasons Why I Sold My Fitness Business to Onnit

Growing a business to a point that it can be sold isn’t easy, especially when that business is in the fitness industry. Even so, I did it and it changed my life forever. Here are three of the core reasons why I sold my fitness business My Mad Methods to Onnit Labs.

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