With the current health crisis, up to 75% of “temporary” business closures may become permanent. With thin margins, many businesses will be out of business… that’s why we’ve put together this “survival” list of to-dos for small businesses.
If you’re a small business looking at a quick transition to remotely managing your projects, employees, and contractors, I have a tool for you. I’ve used this for years and it has revolutionized my project management and operations.
If you’re making a big decision like rebranding or building a new website, you may be tempted to let your IT guy head up the decision-making process. This is a BIG mistake. Here are three reasons why your IT guy should not be making your creative decisions.
Want to live longer, work harder, and feel better? Who doesn’t! If you’re folding your half for 8+ hours a day (also known as “sitting”), you’re fighting against all of these things! Use this technique to start standing more often, even if you’re stuck at a desk.
Surprising at it might seem, I still have to convince some business owners that they need a website. A recent shut down of Facebook and Google highlights why your company needs a website. Here are five reasons why.
Fitness graphics, how they are used on websites, and how many times you should post.
Ever wonder why everyone seems to offer a “free ebook download” on their websites? The reason is pretty simple! Here are five reasons why ebooks exist and why your business probably needs one.
If you’re online a lot (who isn’t?), you’ve probably seen a growing amount of “influencers” and bloggers posting loads of content online. Have you ever wonder why they do it? It’s to make money! But how does posting free information turn into a paycheck? Here are five ways that influencers and bloggers make money online.
Last year was awesome! We built over three dozen websites for a range of organizations including non-profits, city chambers, contractors, orthodontists, fitness equipment, trainers, gyms, meal preppers, hair dressers, realtors, supplement companies, and more.
Just like there is no such thing as a “free lunch,” there is no such thing as a “free website.” At the end of the day, you’re either renting your website or you’re buying it. Here I explain the difference between the two and what it means for your business.
The 2010’s are over, and you’re still rocking the do-it-yourself website you built 5 to 10 years ago? Here are five reasons why you should go pro this year.
There are a lot of fitness businesses out there. From personal trainers to gyms to supplement companies to equipment manufacturers to apparel; people like to spend money on fitness and there are plenty of companies willing to provide.
Here are the top 5 websites I’ve produced with some of the most innovative companies and professionals around.
You may have a thousands products, dozens of services, and several ancillary income streams, but NONE OF THAT MATTERS. At the end of the day most of your revenue (80% or so) will come from one or two of your services/products.
Thinking about building a new website? If you want the process to move along faster, there are three key things you can do before hiring a website designer.
The following 12 questions are part of the official process that we use for each of our MegaMad Marketing Package strategies. We employ these for our new and past clients to maximize traffic to the websites we build for them.
Most people think that graphic design is too challenging to figure out (if you don’t, you probably haven’t tried to make something look cool before). The truth is, it is complicated, but all of the work has already been done for you in most circumstances. That’s the beauty of the internet; you get access to some of the most talented people on the planet, and if you know how to do things right, it won’t cost you much to use them!
I’ve found that the following five networks hold the most potential for small business and/or fitness industries. Here I explain how often you should be posting.
In order to be successful at marketing on social media, you need to follow these 4 basic principles.
I’ve tried a variety of different email campaign platforms and I’ve always found that Mad Mimi is easiest to use. When you’re trying to stay consistent with your promotions, ease of use should be a huge consideration. Mad Mimi allows you to quickly upload pics, drag and drop layouts, create opt-in forms, and input your social media links.
Your logo (and the different variations of the design) should be showcased and recognizable in everything you produce. That includes website headers, postcards, banners, signs, motion graph- ics, commercials, ebooks, brochures, etc.
Choosing article keywords involves two important things: making sure people are actually looking those keywords up, and finding out why your competitors rank on those keywords. Doing these two tasks is really easy.
The following is a general guideline; as you get more skilled at doing this, you’ll probably come up with your own procedure.